Care Quality Commission (CQC)
Print banners
Moorfields CQC results video
The brief
To promote how the Trust performed against its last CQC rating and what improvements have been made, through the use of internal and external methods such as internal email campaign and social media messages.
Techniques, tools and process used
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Storyboarding
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Scripting
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Lighting
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Filming
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Editing
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Adding subtitles
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Final Cut Pro
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Adobe Photoshop
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Adobe Illustrator
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Social media campaign
Main objectives
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To develop the visual and social media campaign to educate the public about the rating received from the CQC.
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Plan, film and edit and short video to be used on social media channels.
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Create print banners to be used an events.
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Managed social media feedback from the public.
128
Views
Total number of views on YouTube:
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